📝 DRAFT — Marketing Co-Founder / Chief Marketing Officer (CMO) at IF WHEN THEN

Marketing Co-Founder / Chief Marketing Officer (CMO) IF WHEN THEN 💼 Tech ⏰ Full Time 🌍 Remote

posted 2125 days ago ✅ 42 applications

About the Job

IF WHEN THEN is an EOS-based project. An open platform for job seekers to acquire future skills in a community environment and discover new employment outcomes in high value and hyper growth sectors.

Our mission is to reduce the skill shortage gap in the new collar economy by introducing a competitive search ranking system in the non formal education ecosystem. While bringing radical ecosystem transparency and trust into the ecosystem, we will enable stakeholders to plug marketplace gaps.

The firm’s founder comes from bulge bracket investment banking background who over the last 5 years has developed Blockchain and platform design thinking expertise at successful startups. He was one of the first hires at a leading SaaS analytics company which provides tools and data insights to global Amazon sellers increase their sales rank in the A9 search engine algorithm. (sold in 2016). He is seeking a marketing co-founder / CMO with proven success in creating successful product, brand communication expertise and strong interests in ICOs.

IF WHEN THEN has signed up well-known advisors, ecosystem partners and have completed a thorough market research campaign. Now we move on to sign global employers to the platform. The founder is currently finalizing the white paper. The brand identity and clickable prototype has been completed while a top tier national law firm is handling the regulatory aspects. IF WHEN THEN plans to raise approximately $15 to $30 million through a private presale and ICO.

If you’re a good fit for this unique opportunity to join a EOS-based project at the earliest stag, feel free to message with any questions.

Job description:

Do you consider yourself as a leader who can lead our brand communication and growth hacking strategies? Are passionate about the the future education and employment? Do you think that data transparency and trust can lead to more efficient market decisions?

If you answered Yes to all of the above questions, we encourage you to apply for our job vacancy. We are on a lookout for a Chief Marketing Officer to build, manage and inspire the marketplace as we look to take a leadership role in this young industry.

As a key member of the IF WHEN THEN management team, this is an opportunity to contribute from the ground up and prepare the communication strategy for our multiple platform stakeholders. We are looking for a natural storyteller who can set the brand perception and communicate our position from emerging to leading Blockchain startup.

Required Skills:
Digital marketing, PR and branding knowledge

- Based on several operational positions before (digital marketing, PR or branding) you know how to implement a PR strategy. This will require strategy that maximizes our PR exposure with our leading partners and stakeholders.
- Identify marketing methods to resonate with our different stakeholders and drive adoption of IF WHEN THEN platform solutions.
- Develop a communication strategy, marketing plan and oversee the day-to-day implementation. Need to be very comfortable working day-to-day as part of a marketing team, be responsible for managing public relations campaigns and content while ensuring our message is consistent, timely, and relevant to the targeted community.
- Have a detailed awareness of our evolving priorities, establish performance metrics of PR and Marketing initiatives and a dedication to the IF WHEN THEN purpose; to reduce the skills gap by increasing the trust and transparency in non formal education ecosystem so that students can discover new employment outcomes in high value and hyper growth sectors of the global economy.
- Build a highly efficient team of purpose driven marketing Professionals
- Coordinate with future ICO marketers.
- Minimum 3 years in leading marketing roles and 5 years working experience
- Budget responsibility.
- Staff responsibility.

Soft Skills
- Strong interpersonal, communication and relationship development skills
- Proactive attitude towards identifying and resolving issues
- Prior experience working in a startup environment highly preferred
- Strong English speaker
- Can work well in a remote environment
- Collaborate and iterate with other executives and add value with respect to strategic discussions, brand refinements, and key business decisions.

Nice to have
- Be a team player, have strong copywriting skills and able to educate a diverse and active ecosystem of users, partners and followers.
- Passion for the future of education and natural interest to conduct market research that can deliver actionable insights to inform our content marketing strategies.
- Have a growth mindset and be proactive as changes happen in the industry.
- Interest or some knowledge with ICO campaigns and blockchain startups.

We offer:
- Competitive compensation package
- Opportunities to reshape the global education ecosystem in high value and hyper growth sectors
- Opportunity to enter the blockchain industry, work the EOS Blockchain and develop new skills
- Extremely passionate, platform design thinking and driven team environment
- Opportunity to be part of the founding team of the IF platform

5% equity; 4-year vesting schedule with a 6-month cliff