📝 DRAFT — Head of Digital Marketing at Beincrypto
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Head of Digital Marketing

Beincrypto
Remote

Posted 132 days ago

We are looking for a skilled director of marketing who will manage the marketing process from research and planning to execution and analysis.

Responsibilities
Participate in the development of branding and corporate identity initiatives
Develop and implement marketing plans, including promotional calendars and programs, new product introductions and other marketing projects
Develop and manage marketing budgets
Take responsibility for the company’s marketing and communications strategies
Develop sales forecasting and product branding plans
Maintain a steady flow of new marketing leads and opportunities
Establish and grow a target market share
Monitor costs and budgets
Conduct customer, brand and product research initiatives
Offer expert advice to develop innovative advertising, public relations, social media and events
Negotiate with media partners to guarantee advantageous contracts
Work with new business development team and sales teams on brand initiatives
Manage agency providers, consultants, freelancers and other suppliers, including contract negotiation and management
Demonstrate excellent communication and interpersonal skills
Supervise a marketing team, including hiring, training, workloads, schedules and deadlines
May oversee the operation of a company’s website or email marketing program and provide analytics review
Requirements
At least five years of applicable experience
Knowledge of finance, especially expense management is desirable
Extensive experience in project and stakeholder management
Familiarity with the creative side of marketing and design
Great communication skills
Attention to detail, versatility and leadership abilities
Ability to work cooperatively and effectively with different personality types as well as other departments, vendors and clients.
Hubspot experience is desirable


Skills

MA in Marketing, Digital technologies , SEO, Google Analytics, CRM software, In depth knowledge of different digital marketing channels, Basic knowledge of web design procedures.

Compensation

TBD


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