👋🏻 Bio

active 1 week ago Actively looking
I am an experienced marketing professional specializing in community growth and engagement in the web3, DeFi, and creator economy sectors. Currently, as a Marketing Team & Social Media Ambassador at Comdex, I focus on fostering an engaged community on Twitter and delivering value-aligned promotions. Previously, at Vurse, I led impressive community growth and engagement initiatives.

In my role as Marketing Head at The Sidepath, I crafted and executed strategies for brand establishment and Twitter engagement within the Indian entrepreneurship community. As Content Head at Socially Brewed, I excelled in content creation and social media campaigns for India's biggest meme-marketing network.

My versatile expertise positions me as a valuable marketing asset for roles within web3, DeFi, or the creator economy. I am adept at crafting engaging strategies to drive brand growth and visibility.
Current Location: New Delhi, India Languages: English, Hindi
Skills: Digital Marketing Social Media Content Marketing Marketing Community Management

💼 Experience

Marketing Team & Social Media Ambassador Comdex DAO
July 2023 to Present (2 mos) ▪️ Contract
Digital Marketing Social Media Content Marketing Marketing Community Management
Key Responsibilities:

1. Organic Community Growth: Spearhead efforts to organically expand Comdex's community on Twitter. Cultivate a smart and engaged audience that is genuinely interested in web3 and DeFi.

2. Educational Outreach: Focus on educating the community about web3 and DeFi concepts without resorting to pushy or salesy tactics. Create content that simplifies complex ideas and empowers individuals to make informed decisions.

3. Value-Driven Promotion: Promote the Comdex web3 project by delivering value to the audience. Share insights, news, and updates that genuinely benefit the community, building trust and credibility.

4. Engagement and Interaction: Foster active engagement within the community by initiating conversations, responding to queries, and creating a positive and inclusive online environment.

5. Strategic Promotion: Collaborate with the marketing team to develop and execute strategic promotion plans. Ensure that social media efforts align with the overall marketing strategy.

6. Stakeholder Communication: Serve as a primary point of contact for the community and stakeholders on Twitter. Maintain open lines of communication to address concerns and gather feedback.

7. Market Research: Stay updated on industry trends, news, and developments related to web3, DeFi, and the Cosmos ecosystem. Use this knowledge to inform content and engagement strategies.

8. Community Insights: Analyze social media data and engagement metrics to gain insights into community behavior and preferences. Use this data to refine content and engagement strategies.

9. Siddarth Patil's Vision: Collaborate closely with Co-founder Siddarth Patil to bring his vision for Comdex to life on social media. Ensure that social media efforts align with the company's objectives.
Marketing Team & Community Manager Vurse
July 2023 to Present (2 mos) ▪️ Dubai, Abu Dhabi
Digital Marketing Social Media Content Marketing Marketing Community Management
Key Responsibilities and Achievements:

1. Organic Community Growth: Spearhead efforts to organically expand Vurse's community from an initial 500 members to an impressive 10,000+ members. Leverage various platforms and engagement strategies to attract and retain a diverse and enthusiastic community.

2. Engagement on Discord: Orchestrate community-building activities on Discord, fostering a highly engaged audience. Organize events, games, and trivia sessions that not only entertain but also encourage active participation within the community.

3. Smart Audience on Social Media: Cultivate a smart and responsive audience on Twitter and Telegram. Craft and curate content that resonates with the target demographic, ensuring consistent engagement and interaction.

4. Creative Community Engagement: Devise innovative community engagement initiatives that go beyond traditional approaches. Leverage creative campaigns and strategies to keep the community excited, informed, and involved.

5. Marketing Campaigns: Lead the creation and execution of marketing campaigns that capture the essence of Vurse's vision and offerings. Develop campaigns that not only showcase the company's products but also emphasize its commitment to the creator economy.

6. Strategic Partnerships: Collaborate with key influencers and partners to expand Vurse's reach and influence within the web 3 creator economy sphere. Build strategic alliances that further the company's objectives.

7. Community Events: Organize and promote community events and webinars that provide value to members and facilitate knowledge sharing within the creator economy space.

8. Audience Analysis: Utilize data-driven insights to analyze community behavior and preferences. Adapt strategies based on analytics to enhance community engagement and reach.

9. Challenges in the Web 3 DeFi Space: Manage and navigate the unique challenges presented by the emerging web 3 decentralized finance (DeFi) industry. As this sector is still unmapped and uncharted, my team and I face the exciting yet demanding task of pioneering strategies and tactics in a rapidly evolving landscape where everyone is continually learning and adapting.

10. Team Collaboration: Collaborate effectively with the marketing and community team to execute campaigns, analyze performance metrics, and implement creative ideas efficiently. Foster a culture of innovation and collaboration.

11. Billionaire Leadership: Under the guidance of billionaire Shadman Sakib, contribute to the realization of Vurse's ambitious goals and play a vital role in translating the company's vision into actionable marketing and community-building strategies.
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