Marketing Lead at Immutable

Marketing Lead

Immutable
Sydney, Australia
Posted 8 days ago

Company

Gamers spent more than $100 billion on in-game items last year. However, until now, games have only sold licenses for these in-game items with highly restricted rights. At Immutable, we’re all about ownership: we use blockchain technology to give players true and “immutable” ownership over the items they’ve worked so hard to acquire.

However, blockchain assets right now are highly illiquid: transactions take minutes or hours to confirm, Ethereum can process fewer than 5 asset trades per second for the whole world combined, and the UX is very challenging for mainstream users. To solve this problem for ourselves and for others, we have built Immutable X, a next-generation protocol for trading blockchain assets with instant trade confirmation and massive scalability without compromising user custody.

We are opening Immutable X to other developers, and are looking to market it successfully to help as many developers as possible scale their businesses.

The Role

We are looking for a talented Marketing Lead to supercharge this growth by creating a marketing vision and strategy for Immutable X, then executing that strategy. Ideally, you will be a strong marketing generalist - you will have to write public communications, manage key influencer relationships and build a strong social presence. You’ll be able to prioritise the most effective marketing tools to achieve your overall goals.

You’ll have direct accountability for our growth numbers and will be responsible for delivering ambitious targets that drive our revenue strategy. You’ll also own the end-to-end execution for generating inbound opportunities for our Business Development team.

There is tremendous growth potential in this role and you may be asked to take on additional management responsibilities within this team over time.

A Bit About You

- 3-4 years marketing in a SaaS business or tech startup (mix of B2C and B2B with a focus on B2C)
- 2+ years as a lead where you have defined and executed a marketing strategy
- Strong generalist across PR, events, research, content creation, storytelling, product marketing, digital, marketing automation, growth or product marketing
- Consistent track record of driving full funnel, multi-channel marketing programs
Data-driven leader who can take risks, predict outcomes and analyse results for continuous improvements
- Experience planning and implementing PR strategies including press releases, briefings, scripts and strategies
- Excellent influencing and presenting skills, with the ability to convince the utility of Immutable X in both written and spoken communication
- A proven track record in enabling and accelerating sales teams
- Independent worker with a growth mindset and the ability to achieve results

Some extra skills/interests that would be awesome

- Experience in gaming and/or blockchain
- Connections in the relevant industries

Some of the things we can offer you

- Competitive salary, plus equity
- Relocation package
- Flexibility to work from home regularly
- Located near Central Station in Surry Hills with a rooftop
- Regular, fun social events where we can relax and connect with our teammates
- A very supportive, fun and progressive environment
- We provide you with all the hardware and an additional $750 to set up your new home office
- Perkbox benefits including premium access to calm, an online fitness portal and discounts at major retailers
- Thousands of courses on Go1, my academy and Naspers
- Access to 24/7 counseling service for you and your family


Skills

Multi Channel Marketing (Generalist)

Compensation

Competitive + Equity


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