Web3 & DAO Marketing Manager at CRASTONIC Ltd

302 days ago
🔥 135 applications

About the Job

About the Job
Looking for a passionate, creative, strategic-minded Web3 marketer who can plan a marketing strategy, conduct marketing activities and build/lead a marketing team to hack into the web3 market.

Job Description

- Work full-time remotely or in person
- Research direct/in-direct competitors, services, and projects, analyze their strengths/weakness and provide our USP.
- Investigate the user's interest, and pain point, and identify the needs based on the customer journey
- Create overall marketing strategy, and activities, plan, design token economics, set KPI, and monitor
- Build community and operate all kinds of activities such as AMA, online/real events for growth
- Branding, PR, making partnerships with business partners & crypto ventures/service providers.
- Catch the latest crypto, web3, NFT related conference information and hold a booth for promotion
- Digital marketing such as Twitter, discord, and telegram in a mixture of video, and banner marketing
- Manage & execute Contents marketing, and copywriting
- Collaborate with BizDev, PdM, UIUX designer, and Dev teams to meet specification needs in line with business objectives.
- Work closely with the CEO and teams to meet specification needs in line with business objectives. ️Provide feedback from the market/user to improve our product and pursue successful customer value experiences.
- Lead & manage the marketing team to be hired in the future and propose innovative ideas from marketing/our target user point of view

Basic Qualifications

- At least 3 years of B2C marketing experience or relevant experience in web 3 project marketing
- Good knowledge of crypto, dApps, web3 protocols, DAO, NFT services, and their marketing strategies. (MUST of MUST)
- Knowledge of token economics.
- Logical, critical, strategic, and creative thinking from high-level to deep =execution level.
- Ability to be self-motivated and detail-oriented while producing high-quality, accurate work in a startup environment.
- Quick research skills, and document organization skills
- Ability to design KPI and run PDCA
- Conduct all kinds of digital/SNS marketing
- Successful community-building experience in online/real
- Good presentation skills using any office tools such PowerPoint, excel/spreadsheet, and design thinking tools such as miro/mural.etc.

Preferred Qualifications

- Token economics design experiences
- Community management or contribution of DAO
- Good understanding of protocol & technical aspects of blockchain
- Good understanding of NFT market, and creator's mindset
- Led successful token-based fundraising experience
- Experience in launching and growing a social networking account and community from scratch
- UX writing or related experience
- NFT creation or trading experience
- Crypto asset investment and management experience
- Creator experience or familiarity with industry networks
- Graphic Design experiences
- Contents Writing (Blog) experiences
- Video Editing experiences
- Performance Marketing experiences (Paid Ads + Analytics)

Mindset Expectation

- Believe in the future of crypto/blockchain
- Quick & Dirty (Being done is better than perfect)
- Creative thinking, Idea driven by strategy
- Think deep & multi-angle/layer
- Enjoy chaos and challenge to create the new experiences
- Passionate for 0 to 1 product marketing
- Work with the team, and fight for the user
- Love for the startup and innovation

If you're interested, feel free to apply first. We will also provide you with details of the new service we are working on at the time of the interview.

We are looking forward to hearing from a highly motivated marketer with a creative mind who wants to leave a mark in web 3 spaces!


Marketing, Strategy, Social Marketing, Digital Marketing, Crypto, NFT, Creative Thinking, Logical Thinking, UX design, Customer Journey, Persona, Token Economics Design, Presentation


1,000 USD / month - 5,000 USD / month

Applications for this job are currently closed.

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