Marketing Brand Director at Formless

Marketing Brand Director


Posted 19 days ago

Job Description

Build a bold and strong world-class brand that aligns with our team culture;
Manage our team of graphic designers, support them and oversee their output;
Work from creative briefs to translate marketing strategies to creative execution;
Partner with our marketing and product teams to ensure consistent user experiences through all customer touch points;
Create and champion a practical brand style guide to drive brand consistency across all touchpoints;
The company will reward token incentives based on ability and contribution.

Job Requirements

3+ years of experience as a brand marketing manager;
Experience developing and managing brand standards and style guidelines;
Knowledge of digital content production, including familiarity with post-production retouching and editing;
Fluency with contemporary social media platforms, technologies, and trends;
The proven ability to navigate ambiguous situations and thrive in a fast-paced, iterative environment and across multiple creative projects to meet aggressive deadlines;
Familiar with KOL resources of major media platforms, such as Twitter, YouTube, Discord, Telegram, Instagram, TikTok, Twitch, Reddit, etc.;
Familiar with advertising and data analysis of the above major media platforms;
Familiarity with blockchain industry is preferred;
Bilingual in Chinese and English is a plus.

About you

A brand first mind-set and story teller – you will love building a brand and creating disruptive content;
Have an entrepreneurial mind-set and are excited to work for a challenger brand who thinks differently;
Exceptional communication and people management skills;
Experience of delivering against customer acquisition and retention targets;
Possesses a strong business acumen and understanding commercial and ROI metrics;
A background in a fast paced working environment - you are a master of spinning many plates at once;
Agile and adaptable in the face of change and can react quickly;
No job too big or too small! We roll up our sleeves and get involved wherever it’s needed.
A strong people-manager, with the ability to lead, develop and inspire team members.


Brand Marketing


4,000-6,000 USD/month

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